The professionals who shape our principles — and challenge our thinking.

William is a workplace, HR, and talent-acquisition analyst with twenty-plus years studying how people work, how organizations support them, and how technology serves both. He is a co-founder of WRKdefined, a podcast network covering everything from onboarding and compensation to recruiting and safety, and a venture partner at two investment firms focused on the future of work.

He sits on the boards of advisors of twenty-five-plus HR and workplace-tech companies, where he counsels founders on market positioning, go-to-market, messaging, pricing, partnerships, and product roadmap. He has been featured as an expert in the NYT, WSJ, HBR, Fortune, MSNBC, CNN, Business Insider, Bloomberg, Fast Company, WIRED, and the bulk of major HR publications.

At Finmagix, William advises on the workplace-financial-wellness category — how the product fits into the employer-benefits ecosystem, how to talk to HR buyers without losing the plain-language voice that serves end users, and how to keep the line between an educational benefit and a regulated advice product visible to everyone involved.

His academic background runs from a BA in Art History (University of Alabama at Birmingham) to an MA in American Indian Studies (Arizona) to an MBA (Case Western Reserve). He calls himself a thought provocateur — someone who looks at what is and keeps asking why. We agree.

Palsokar is a senior engineering executive with extensive experience building product, platform, and AI-driven engineering organizations across fintech, healthcare, and enterprise software.

Prashant's fintech experience spans both operator and advisory roles. As past CTO at Finmagix, he partnered with the founder to build architecture, staffing and development and product strategy while assisting with go-to-market across B2C and B2B2C channels. Earlier in his career he led technical delivery at Mindspan Systems for clients including State Street Bank and built financial and options modeling applications. At NIIT he developed reporting and financial applications for SEI Investments. Across his broader career he has been a VP Engineering at Y Media Labs (Stagwell Group, NASDAQ: STGW) and Director of Engineering at Ciitizen — an a16z- and Google-backed platform later acquired by Invitae.

Most recently he has been a Sr. Engineering Manager at Meta, working on AI-driven detection and scaling of frameworks to prevent a multitude of harms on Instagram, including school shootings, extortion and drug sales.

He has consistently operated at the intersection of regulated data environments, complex integrations, and high-stakes product delivery. Prashant holds a Master of Engineering in Computer Science from Cornell University, brings advisory depth in AI and ML product architecture, engineering org design, fintech platform development, and scaling technical teams, and is based in San Francisco.